This free webinar is available to anyone.Â The link below takes you to the entry point where you can download and the install WebConference program.Â Enter a user name (anything will do) and leave the password blank.Â If you canâ€™t make the webinar live, you can catch it in the archives later.
Friday, March 6, 2009 at noon Eastern Time. Cruise to Success: Marketing for Libraries
Loreen Phillips, the Head of Information Literacy Services at McDermott Library at the University of Texas-Dallas, has written a recently published book about marketing for libraries, Cruise to Success: How to Steer Your Way Through the Murky Waters of Marketing Your Library, published in Dec. 2008 by Chandos Publishing. Phillips provides clear, step-by-step instructions and guidelines for developing a successful library marketing program. We will speak with her about how libraries of all types, but especially academic libraries, can improve their marketing strategies, activities, and results.
Host: TAP Information Services